The Bringing Green Revolution to Eastern India (BGREI) programme was implemented in 2010-2011, under the RKVY programme, to promote rice based cropping systems in Eastern India. The study was conducted in Sonepur district of Odisha with a sample of 90 BGREI beneficiary farmers were selected from two blocks namely Binka and Dunguripali. Ex post facto research design was used. Data had been gathered via interview schedule. The study revealed that majority of the beneficiaries had a medium level of adoption. The correlation analysis between the ten variables and the farmers’ adoption level, which was used as a the dependent variable, revealed that out of the ten independent variables, five variables showed positive significance at 0.01 level of probability with the level of adoption of the beneficiary farmers and the remaining five variables showed no significance. The findings can be used by the state agriculture authorities, researchers, and policy makers to develop and adjust the program in order to increase farm level adoption of recommended paddy farming practices.

Adoption, Beneficiary, Correlation, Input, Productivity.

According to the findings of the study, majority of the beneficiaries (66.67%) had a medium level of adoption, followed by low (18.89 %) and high (14.44 %). From the correlation analysis, it was found that education, land holding, social participation, extension contact and mass media exposure were the major contributing independent variables towards adoption level of the paddy farmers. The state department of agriculture extension workers and scientists involved should conduct mass awareness campaigns, method demonstrations, and results demonstrations as appropriate means of reaching a large audience and creating awareness among farmers about the proper package of paddy cultivation practices and to show the worthiness of various practices so that the farmers can easily adopt them without any difficulty.

Dipti Rekha Pujari, Bhumireddy Chandhana and Sagar Mondal (2022). Adoption of Package of Practices of Paddy Cultivation by the Farmers of Odisha under BGREI Programme. Biological Forum – An International Journal, 14(2): 552-554.