Utilization Pattern of Social Media by the PG Students of Swami Keswanand Rajasthan Agriculture University and Rajasthan University of Veterinary and Animal Sciences, Bikaner

Author: Vikash Kumar Meena, Salman Khan, Arvind Jhajharia, Meenakshi Jhakar and Kalawati Meena

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Abstract

Social media has gained high popularity among the students; there are millions of students who have account on one or the other social media platform. The study was being undertaken in the constituent campus colleges of SKRAU and RAJUVAS, Bikaner. Under SKRAU, Bikaner three colleges were selected for the present study which is situated in SKRAU, Bikaner campus. One college under the RAJUVAS, were selected for the present study which is situated in RAJUVAS, Bikaner. To have an appropriate proportion of representation from both the universities, the technique of proportionate random sampling was applied. The total number of 160 respondents (109 Master level students and 51 Ph.D. level students) was selected. Thereafter, data were collected by using interview method and statistically analysed by applying appropriates and required statistically parameters and lead to following results: Facebook social media sources, “news” were observed overall rank first and among Ph.D. students the “Entertainment” was observed rank first. YouTube social media sources, “news” were observed rank first in master level students, and “Entertainment” was observed rank first in Ph.D. students. WhatsApp social media sources, “Messaging” were observed overall rank first among master level and Ph.D. level students. Twitter social media sources, “News” were observed rank first among master level and Ph.D. students. Telegram social media sources, “Receiving information” were observed rank first among the overall master level and Ph.D. students (except PH.D. students of COA, and IABM, Bikaner). Instagram social media sources “Entertainment” were observed rank first among the overall master level students and Ph.D. students. LinkedIn social media sources “Job related information” were depicted rank first among the overall master level students and Ph.D. students. Majority of the master level and Ph.D. level students “WhatsApp” got overall rank first. Showed that the master level and Ph.D. level students were revealed in the medium category (11.40-24.16) of utilization of social media. Showed that the majority of master level and Ph.D. level students were used the social media for the purpose of utilization were “Gaining information”. Depicted that majority of master level students spent their time of 2-4 hours per day and Ph.D. level students spent their time of 1-2 hours per day on social media. Majority of the master level students accessed social media through both (data pack and Wi-Fi) and Ph.D. student’s accessed social media through data pack. Majority of respondents had most preferred time of using social media were ‘‘both’’ (Day - Night time) was ranked first. Majority of the master level students had most preferred package of internet using ‘‘24/28 Days and 56 Days’’ was rank first and among Ph.D. level students had most preferred package of internet using were ‘‘24/28 Days.2. The study's conclusions can be used to create a plan for using social media for education in a structured manner. When creating e-learning materials for the student and using social media as a forum for discussions and reflections, in-depth analysis of the study can be used to decide on various parameters.

Keywords

Social Media, Utilization, master level and Ph.D. level students, SKRAU and RAJUVAS

Conclusion

Based on the opinion given by the students and researcher personal experience while collecting the data the following recommendations are made: — The findings gave an overview of how and to what extent of social media is presently being used by the students for various educational purposes. — The study's conclusions can be used to create a plan for using social media for education in a structured manner. When creating e-learning materials for the student and using social media as a forum for discussions and reflections, in-depth analysis of the study can be used to decide on various parameters. — The findings gave an overview of how and to what extent of social media is presently being used by the students for various educational purposes. — The study's conclusions can be used to create a plan for using social media for education in a structured manner. When creating e-learning materials for the student and using social media as a forum for discussions and reflections, in-depth analysis of the study can be used to decide on various parameters.

References

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How to cite this article

Vikash Kumar Meena, Salman Khan, Arvind Jhajharia, Meenakshi Jhakar and Kalawati Meena (2023). Utilization Pattern of Social Media by the PG Students of Swami Keswanand Rajasthan Agriculture University and Rajasthan University of Veterinary and Animal Sciences, Bikaner. Biological Forum – An International Journal, 15(10): 295-303.